The choice to have
Our goal is for every woman to know that there are choices. The choice, for example, of a wig or a cap, but also the choice to save your own hair and make something beautiful out of it.
Your role
The challenge lies in timing: people are living their normal lives and suddenly hear they are sick. Subsequently, their hair may fall out after four/five weeks. During this short period, they may happen to hear about Toupim as an option to consider in deciding what to do with their hair. This is where you can play a role, because sometimes customers will come to you to discuss their hair loss.